Genesis stuns with Cutting- Edge G80 EV Magma Concept Launch at Beijing Auto Show

Apr 26, 2024 12:16 AM EDT

WHITE GENESIS CAR ON THE SHORE OF A BEACH UNDER GOLDEN SKY — (Photo : PEXELS/HYUNDAI MOTOR GROUP)

Genesis reintroduces its high-performance sub-brand, Magma, at the Beijing Auto Show, with an exciting reveal. The spotlight shines on the G80 EV Magma Concept, a dynamic iteration of Genesis' flagship electric sedan. Distinguished by its striking Acme Blue hue, this electric marvel is positioned to rival Tesla's Model S Plaid. Genesis made waves at the Beijing Auto Show by showcasing the G80 EV Magma Concept in addition to the all-new Electrified G80 model.

Genesis Unleashes G80 EV Magma at Beijing Auto Show

During its unveiling at Auto China in Beijing, Genesis highlights enhancements to the suspension, brakes, and aesthetics of the G80 EV Magma, enhancing its aggressive demeanor. While details on the powertrain remain undisclosed, Genesis asserts its growing influence in the evolving electric vehicle landscape.

As reported by Driving, the G80 EV Magma breaks tradition with its exclusive Acme Blue paint, a hue inspired by the intense blue flames associated with high temperatures. This model marks Genesis' second foray into electrifying the Magma brand, known for its emphasis on power, performance, and distinctive style, following the debut of the GV60 Magma Concept at the New York Auto Show.

The G80 EV Magma undergoes significant performance enhancements compared to the standard G80 EV, aimed at enhancing handling and driver assurance. Notable upgrades encompass an advanced suspension system, high-performance wheels, and sizable ventilated front and rear brakes. Additionally, the lightweight wheels are designed to optimize brake cooling and reduce unsprung weight.

At the Beijing Auto Show, Genesis solidifies its dedication to the market by unveiling the latest G80 EV Magma Concept in addition to the new Electrified G80 and a lineup of other high-performance vehicles. This strategic move underscores Genesis' ongoing commitment to innovation and expansion within the region.

Specs, Features

As per Electrek, the G80 EV Magma is the brand's second all-electric vehicle in this cutting-edge portfolio, and it represents a big milestone for Genesis' high-performance division. With the introduction of the GV60 Magma, a car developed in partnership with racing legend Jacky Ickx, Genesis is making a bigger statement in the world of high-performance automobiles.

This calculated move further demonstrates Genesis' dedication to providing its affluent customer base with cutting-edge and dynamic goods. Positioned as Genesis' response to the Tesla Model S Plaid, the G80 EV embodies a fusion of enhanced performance and style, building upon the foundation laid by the Electrified G80 model.

Notable design elements include a redesigned front grille, wider fenders, and a race car-inspired bumper, all contributing to its athletic stance. Similar to the GV60 Magma, this new electric vehicle boasts a lowered profile for improved handling dynamics.

Genesis emphasizes that the G80 EV Magma's advanced suspension system, high-performance wheels, and enhanced ventilation play pivotal roles in elevating the overall capabilities of the vehicle.

According to Motor1.com, the production-spec Electrified G80 features a dual-motor arrangement producing 365 horsepower. While it remains uncertain whether the Magma Concept incorporates a variation of this powertrain or a distinct one, indications suggest a potentially higher power output.

Genesis highlights the concept's broader fenders, revamped rear fascia with an incorporated diffuser, and a subtle ducktail spoiler on the trunk lid, shifting the focus from sheer power figures. Additionally, notable enhancements include a revised front fascia sporting enlarged air intakes and blacked-out trim.

The G80 EV Magma Concept showcases an "advanced suspension system" designed to lower the vehicle, although specific adjustments remain unspecified. Interior enhancements encompass Alcantara and quilted leather upholstery complemented by carbon fiber accents. The recent introduction broadens the Magma lineup; however, the production prospects of this concept remain undisclosed at present.