Tuesday, December 03, 2024
Reviving the Freelander brand, Jaguar Land Rover embarks on an electrifying journey with a reimagined electric variant tailored for the vibrant Chinese automotive market. This strategic shift underscores their commitment to innovation and adaptability in the evolving realm of car manufacturing.
Introducing Jaguar's Latest EV Path: A $125,000 luxury grand tourer heralds Jaguar's venture into electrification with a sleek design targeting Bentley and Porsche. CEO Mardell hints at a U.S.-centric strategy. Stay tuned for this electric sedan's debut, set to redefine Jaguar's brand image among high-end competitors in the automotive market.
Jaguar Land Rover (JLR) aims for full electrification by 2030, partnering with Chery for hybrid and electric vehicles, tapping into Chery's Exeed luxury brand's platforms. Details remain undisclosed, but this strategic shift accelerates JLR's electric transition. The partnership stems from a 2012 collaboration, enhancing JLR's presence in China's automotive market.
Jaguar is shifting production to focus solely on SUVs and all-electric luxury vehicles. The Castle Bromwich factory in Birmingham will cease production of the F-Type sports car, XE, and XF saloons. Priority will be given to the E-Pace, F-Pace, and electric I-Pace SUVs until new EV models arrive in 2024. No customization options for current models will be available.
2024 Jaguar XF charms with a refined interior and competitive pricing. Offering the P250 and P300 engines, the latter with all-wheel drive, it maintains its allure despite slower performance.
The automaker is already advertising the F-Type as the fastest production Jaguar vehicle ever produced.