Thursday, November 14, 2024
Luxury cars including Porsches, Audis, and Bentleys are detained at US ports amid forced labor accusations in China. Volkswagen, the owner, is scrutinized for allegedly benefiting from human rights abuses in Xinjiang. The U.S. has blocked imports, pressuring Volkswagen to investigate and reassess its partnerships in China.
Volkswagen's Super Bowl Ad, titled "An American Love Story," premiereD, celebrating the automaker's 75th anniversary. The two-minute video explores the history of the Beetle from its 1949 arrival, emphasizing its impact on American culture. The ad promises a nostalgic experience and marks Volkswagen's return to Super Bowl advertising.
Volkswagen is in the process of developing a new electric Golf and recently unveiled an updated Golf 'Mark 8.5', marking the final refresh before the shift to a fully electric version. Despite this transition, the Golf name will remain intact as it's the core of the brand, as stated by VW's head of technical development, Kai Grunitz. The ID.3's future remains uncertain, with potential challenges in accommodating multiple models for the same customer.
Volkswagen plans to invest $1.83 billion in its Brazilian operations over five years, introducing 16 new car models, including hybrids and electric vehicles. This doubles their investment in Brazil from 2022 to 2028 to $3.17 billion. The CEO, Ciro Possobom, expressed confidence in the Brazilian market.
Volkswagen takes a major leap in automotive tech with its newly established AI Lab, signaling a drive towards innovation. The lab aims to be a global hub for early-stage prototypes, including voice recognition, predictive maintenance, and AI-optimized charging. Volkswagen seeks partnerships worldwide, operating independently from Cariad, with a focus on speed and collaboration.
The 2023MY and 2024MY Volkswagen ID.4 models now qualify for the full $7,500 federal EV tax credit in the United States. Volkswagen is the first foreign automaker to meet stringent battery supply regulations, thanks to SK On batteries in most 2023 models.